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The Panda Cultural Tourism Development Alliance Inaugural Conference Is Held in Our District

From:Chengdu Chenghua District Media Convergence Center Date:2020-01-01 〖Font:Big Medium Small Print 〖375 viewer〗 Close



On December 25, the Giant Panda Cultural Tourism Development Alliance Inaugural Conference, sponsored by Sichuan Provincial Department of Culture and Tourism, Sichuan Provincial Forestry and Grassland Bureau (Sichuan Provincial Administration Bureau of the National Giant Panda Park), and Chengdu Municipal People's Government and hosted by the Chenghua District People's Government, was held in our district. Yang Xingping, deputy governor of the Provincial People's Government, attended the conference; Yan Sashuang, member of the Party Leadership and Organ Party Secretary of the Provincial Department of Culture and Tourism, briefed the establishment of the alliance; You Yong, deputy director of the Provincial Department of Culture and Tourism, presided over the conference; Jing Jing, vice mayor of the Municipal People's Government, attended and delivered a speech; Doyang Namu, director of the Municipal Culture, Radio, Television and Tourism Bureau, and Liu Guangqiang, secretary of the District Party Committee, attended and witnessed the establishment of the alliance; and Pu Fayou, deputy secretary of the District Party Committee and district mayor, read the Declaration of the Giant Panda Cultural Tourism Development Alliance.

When briefing the establishment of the alliance, Yan Sashuang said that the Giant Panda Cultural Tourism Development Alliance had 33 member units, of which the People's Government of Chenghua District was elected as the rotating chair unit the first council.

Jing Jing said in his speech that the establishment of the Giant Panda Cultural Tourism Development Alliance will definitely help promote the construction of the “World Famous Tourist City” and the “Capital of Pandas” and the integration and development of the giant panda cultural tourism industry. In the next step, Chengdu will seize this opportunity of the founding of the alliance to further focus on new goals and tasks for the integrated development of culture and tourism, to grasp new development trends, to carefully build iconic cultural brands, and to continue increasing Chengdu's influence and reputation, so as to make due contributions to the accelerated construction of a strong cultural province, a strong tourist province, and an important tourist destination of the world.

At the conference, Pu Fayou read the Declaration of the Giant Panda Cultural Tourism Development Alliance and proposed that the Giant Panda Cultural Tourism Development Alliance should focus on establishing a service standard system for the giant panda cultural tourism brand, a reciprocal mechanism for tourism markets of different regions, and resource sharing platforms and mechanisms to promote cooperation in panda resource sharing, brand establishment, customer promotion, market governance, talent training, infrastructure construction, and regional governance; Sichuan Tourism Planning and Design Institute released their conceptions on the panda cultural tourism brand.

District officials Cai Dalin and Zhou Haiyan and relevant officials of Shifang City, Mianzhu City, Dayi County, Beichuan Qiang Autonomous County, Pingwu County, Qingchuan County, Yucheng District, Baoxing County, Hongya County, Wenchuan County and other counties (cities) attended the conference.